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Theodora Sarah Abigail is a beating heart in a warm body, and she prefers to be called Ebi. She is a writer and content strategist who lives with her daughter in Jakarta, Indonesia. Her obsessions with language begun when she was a child; she has been published or featured in Vice, Kill Your Darlings, and Catapult, among others.
She is currently a Content Strategist at bespoke content marketing agency With Content. In this position, she assists startups, SMEs, and corporations in SEA in developing impactful content marketing campaigns.
|likes: jujutsu kaisen, attack on titan, kyoani, korean romcoms, iamstarry, lindt white chocolate|
|dislikes: rude people, melodramas, asta's voice in the japanese dub of black clover|
Somehow, I've had the good fortune to write books.
|narrative poem collection—May 2021|
|published by Gramedia Pustaka Utama (GPU)|
|IN THE HANDS OF A MISCHIEVOUS GOD|
|essay collection — 2nd printing|
|published by KPG Gramedia|
If you are one of my readers, thank you so very much.
Brands I've Written For
startups + SMEs
Rukita, Spenmo, Glints, ComplyAdvantage, MyRepublic, Toggl, Fandom, Lumina Analytics
SG Innovate, Singtel, Canva, Fandom
Tech in Asia, The Jakarta Globe, Magdalene, Greatist, The Tempest
|literary essays||content writing|
|womanhood, motherhood, culture, relationships, language||artificial intelligence, 5G, cybersecurity, deep tech, B2B lead generation|
other notes: I've served as an end-to-end Community and Content Manager for tech founders in Southeast Asia, coordinating offline events, publishing regular newsletters, and designing visual and textual content. You can see examples of this work in the Strategic Portfolio below.
Published on the Internet
forewarning: I have many interests and enjoy learning and writing about many different topics.
Press and Features
The Wait is Worth It In 'Years of War' (Vice Asia's Comic Week 2019)
Is Indonesian Literature Written in English Still Indonesian Literature? (Jakarta Globe, 2018)
Cerita 6 Penulis Perempuan Tentang Hari Buku Nasional (Cosmopolitan, 2018)
Sumpah Pemuda 90 tahun (BBC, 2018)